Shtuff I don't dig

Sex sells and how! It is actually a fact that a lot of buyers of the daily tabloid like Midday pick it up for the titillating ‘midday-mate’ than for its headlines. Though if you read some of their headlines it pretty much covers up the midday-mate (literally) for they are so outrageously salacious. They say, it’s nothing wrong as long as their sales are going up, but I just feel that people are plain giving up. Having a nude woman in an ad takes care of 90% viewership so why work so hard on the creative? Not ‘racking’ their brains and completely taking refuge behind busty placards saying ‘Sex Sells’.

As I have mentioned, off late I am not too cued into the television scene but that just gets me more appalled every time I check it out. Seriously, the kind of ads that are making waves around these days are very sleazy. And to think, I never managed to get into copy writing!!!! Please tell me, why all the men-deo ads are basically trying to outdo each other in getting the women (very cheap women that too…) though every man on the earth’s surface is basically trying to get some woman or the other, the least that they can do is do it style, dude!

There’s of course, that ‘yeh toh bada toing hai’ number which completely takes the cake. Have they really looked around and seen any man being treated THAT way by a woman? For those who haven’t seen the ad – They makers have tried to project this fictitious world where men are basically playing the ‘abla nari’ and getting bullied by the women. So well, God comes to their rescue and presents the ‘man’ the toing-ie undergarment…
he wears it and suddenly gets all macho. And what’s the first thing a macho guy has to do, threaten the women! Ya that’s being very cool! Gosh! Who makes these ads? And is there anyone out there who thinks they are funny or cool??? I wouldn’t know… actually I would like to believe no one likes them!

Another thing I would just prefer believing is that people aren’t really STILL sitting out there and making stupid jokes on Shiney Ahuja. It’s a disgusting thing – one way or the other, if he’s done it – it’s sickening, if he has been framed, it’s still sickening but don’t make stupid (really they are not funny) jokes on something that’s so disgusting. I don’t know what people are trying to do, trivialize it?

Frankly, off late that’s all the media has been doing - trivialize stuff that’s poignant and highlight stuff that might just catch eye-balls! People don’t have patience with things that require time. Times cannot be changing SO MUCH!

Just recently the NYT had an article saying Holden Caufield (from JD Salinger’s CATCHER IN THE RYE) aint impressing the young any more. It’s in the American curriculum and while people my age relate to the boy, they viz the kids studying it today are finding it extremely boring. They just want him to “shut up and have his Prozac”. I don’t know what to say anymore. I feel like the person in the group who’s trying to say how much fun it was at the game while others are sitting out there lamenting about how boring it was!